Conduct Author Teleseminars with Confidence

I'm seeing more authors and speakers take advantage of technology to teach and interact with their audience remotely. For instance, one of my clients is conducting a free teleseminar this week, and she already has over 70 participants signed-up. Not only will she get good exposure for her new book, she also plans to launch a paid tele-coaching group out of this free event. This is a great idea, and one that any non-fiction author should consider.

However, teleseminars and webinars can quickly fall apart if you don't know how to do them right. Recently, I ran across a great article by Vicki Sullivan, called "Speaking at Remote Events: How to be Present when Your Body Isn't." The article helps identify key distinctions to consider as you plan a teleseminar. Vicki has years of experience and her material is quite insightful.

Amazon Comparison of CBA Publishers

WildFire Marketing is now providing free, monthly listings that measure how CBA publishers sell books via Amazon.com. Our research helps identify how each publisher's top-selling titles perform in comparison to other houses. We compiled each publisher's Top 20 bestselling books on Amazon, calculated the company's overall average ranking, and rated the top 15 performers.

Note: Amazon rankings are not entirely accurate, and they only represent a small portion of total book sales. However, our research can help gauge if frontlist titles are performing as desired. Plus, you can see which publishers best utilize this important sales channel.

Click here for a PDF file of our September 2, 2008 rankings.

If you would like similar data for a specific group of ABA publishers, feel free to contact me at 1-800-267-2045.

WildFire Marketing partners with Harvest House Publishers

WildFire Marketing has teamed with Harvest House Publishers to provide specialized book marketing instruction to their authors.

Training includes advanced help with book marketing issues, such as author websites, branding, newsletters, speaking engagements, social networking, etc. More details to come...

We're excited to announce this new partnership!

Beth Vogt - Author Press Release Success

Kudos to client, Beth Vogt, for revamping her website to present a much stronger brand and marketing message. Check it out at: www.MommyComeLately.com


In addition, Beth developed a great press release that tied her book's message (about late-in-life motherhood) to the nomination of Gov. Sarah Palin for Republican vice president. Within 90 minutes of sending out her press release, she landed a radio interview. And, within a week, more requests came in. Wow...talk about quick results!

We appreciate Beth being a proactive role model for authors!

Leslie Vernick - 6th book printing in 12 months!

Congratulations to our client, Leslie Vernick! Her latest book, The Emotionally Destructive Relationship, has been available for only 12 months and just went into its 6th printing! This marks over 30,000 copies sold, which is a testament to Leslie's rapidly growing author platform.

As you can imagine, both Leslie and her publisher are thrilled. If you haven't checked out Leslie's unique book that helps individuals, couples, and families, visit: http://www.leslievernick.com/

We're happy for Leslie's achievement!

Leslie Nease – How to get lots of media interviews by yourself!

Congrats to our client, Leslie Nease, for showing how easy it is to get media interviews by yourself. Leslie learned how to send out an e-blast to radio and TV producers that gets results. Within 3 weeks, she had lined up a TV interview and 9 confirmed radio interviews...all by herself!

Plus, she landed a speaking engagement at her full fee, and received coverage through an article on a major church news website. Go Leslie!

Back to School for Authors

Summer is almost over and kids are headed back to school. Likewise, WildFire Marketing wants to help authors go back to school – the school of book marketing.

Rob Eagar is offering a free, 30-minute, audio teaching session entitled, “How to Turn Media Interviews into Book Sales.” Rob has taught over 100 authors how to improve their book marketing skills. In this teaching session, he spells out new ways to maximize any radio or TV interview and generate more book sales…even if you write fiction. Here's a cheat-sheet of the important issues that Rob covers:

• How to prepare for an interview.
• How to set proper goals and determine real results from your interview.
• How to control an interview – even with a difficult host.
• Specific techniques to help your interview boost your book sales.
• Plus, Rob shares a secret that most interview hosts don't want you to know.

To access Rob’s free teaching session, visit: www.startawildfire.com/audioresource1.html
A downloadable written transcript is also available.

Authors: Please forward this information to your author friends and writer’s groups.

Publishers & Agents: We invite you to notify your author roster about this helpful free resource.

"Rob Eagar has the energy, drive, and professional savvy to make a lasting impact upon any author's ministry. With a commitment to results, Rob will help you succeed by giving you solid business principles and proven marketing strategies that create a strong foundation for future growth."
Bob Hawkins, Jr. - President
Harvest House Publishers

For authors who want a "higher education" in book marketing and platform-growth, check out the WildFire Marketing – Author Mentor Program. Receive personalized instruction from Rob Eagar on all facets book marketing, such as websites, social networking, speaking, newsletters, media, etc.

You can choose from three different levels based on your budget and schedule. Learn how to spread your message like wildfire! For more information and author success stories, visit: www.startawildfire.com/mentorprogram.html

New Coaching Options for Authors

WildFire Marketing has enhanced the Author Mentor Program to offer you three new levels and pricing options. Authors can choose from Silver, Gold, or Platinum levels based on their budget and schedule. For example, you can boost your book sales faster with weekly coaching sessions and unlimited follow-up with Rob Eagar. Or, if you're under a writing deadline or a busy schedule, you can choose from less-expensive, scaled-down coaching options.

The Mentor Program is designed to help any author improve their book marketing and platform-growth skills. Rob will listen to your needs and create solutions to help achieve your goals. Plus, he will walk with you through the process to ensure proper execution, follow-through, and success. Using personal coaching sessions and follow-up via phone and email, Rob will teach you how to:

• Enhance the value of your expertise.
• Build a memorable brand.
• Excel at media interviews.
• Boost website traffic and income.
• Improve your keynote speaking skills.
• Acquire more speaking events.
• Sell more books and spinoff resources.
• Launch powerful newsletters…just to name a few!

Click here for pricing, details, and signup information.

"I hit a point in my writing career where I needed expert help. I'm absolutely thrilled with the ways Rob Eagar and his Mentor Program helped me so quickly."
Mary DeMuth
Author of Watching the Tree Limbs - 2007 Christy Award Finalist