Monday, April 11, 2011

Monday Morning Marketing Tip - April 11, 2011

Rob Eagar's Monday Morning Marketing Tip
is written to help authors, publishers, and organizations
spread their message like wildfire.

This week's focus:
Another "Marketing Minute Video Tip" for your thought-provoking enjoyment. I can't emphasize how easy it is to create these videos with today's technology. I recorded this video using my iPhone on a tripod, then added a title screen using Adobe Premiere Elements software, and then uploaded to YouTube. I encourage you to create the same kind of instructional or inspirational videos for your audience.


Free Teleconference Call with Rob Eagar

Thursday, April 28th, 8:00pm Eastern

Behind-the-Scenes of an Unlikely Bestseller:

An Interview with New York Times Bestselling Author, Lysa TerKeurst

WildFire Marketing client, Lysa TerKeurst, recently experienced remarkable success with her latest book, Made to Crave, which stayed on the New York Times bestseller list for 12 weeks in a row! Even more surprising, Lysa baffled the publishing industry by achieving this success without using the traditional formula of landing major TV exposure, re-buying books in bulk, or going on a whirlwind promotional tour. Learn the secrets behind her success as Rob Eagar interviews Lysa and explains the non-traditional strategies that they developed for her book campaign. During this one-hour, tell-all, teleconference call, you'll learn how to:
  • Think outside the typical promotional box to create bigger buzz for your book.
  • Build an author platform that grows at a consistent rate.
  • Identify what makes audiences respond to an author's message.
  • Discover new strategies that help sell more books, reach more people, and change more lives.
The teleconference call is FREE, but you must register beforehand in order to participate. The interview will also be recorded and made available afterwards to all listeners who register. Don't wait, register today by sending an email to:

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