Wednesday, November 26, 2008

Linore Rose Burkard - Fiction Marketing Diligence

Congrats to fiction client Linore Rose Burkard for going the extra marketing mile! In preparation for her upcoming novel, Before the Season Ends, WildFire taught Linore how to define her core audience. Then, she searched the Internet and located over 125 specific reader groups. Plus, she's creating a library of resources that positions her as a go-to expert in the "Jane Austen / Regency" genre.

This early research puts her in a great spot to connect with readers and build lasting fans as her book releases in December. Bravo to Linore for showing fiction authors the benefits of diligent preparation!

1 comment:

Linore Rose Burkard said...

Thanks so much, Rob. The truth is I could never have found so many core readers without your coaching. Thanks for the great instruction and the energized focus you give to my writing and career. Wildfire Marketing is an author's DREAM!